HERE'S THE STORY...

⇒ YOUR NEIGHBOR CALLED US...
...looking to make a move and wanting to maximize the value of their home.

⇒ PRESENTATION...

Our team went to work creating a personalized home valuation, checklist of to-dos to prepare the home for sale. We then provided our custom marketing plan to the clients. We scheduled dates to professionally stage and photograph the home to put our best foot forward. "The way you live and the way you sell are two different looks. Our job is to make it look sale-ready."

⇒ PRE-MARKETING TO CREATE A BUZZ...

Our team proactively reached out to area brokers announcing the home would soon be for sale. We specifically targeted Realtors who already had clients looking in this zip code. We called upon our Chicago City network of Realtors who have people relocating to the Western Suburbs. We created a social media "coming soon" campaign to spread the word further, in addition to the Private Listing Network (Realtors only!). We also implemented our "circle marketing" approach in order to personally share coming listing with the neighborhood.

⇒ PRICE CHECK...

In the state of the local real estate market, we continually check and recheck our pricing, especially leading up to the launching of a new home for sale. In the case of this home, we knew there was no competition and A LOT OF BUYERS looking at this area. We priced the property aggressively to put our clients in the best position possible for success.

⇒ MULTIPLE OFFERS...

2 days after the launch event, we had 17 showings and received 5 offers. The winning bid was for $70,000 over our clients' asking price!

⇒ MASTERFUL NEGOTIATION...

Our team lead, Elizabeth Gretz, used an offer deadline to create urgency with buyers and countered the strongest offers with pricing and terms that were satisfactory to the seller. Not only did we bring a good offer, but we also negotiated with terms that protected the seller from any unwanted surprises.

⇒ FAST AND EFFICIENT TRANSACTION PROCESS...

Our team guided our sellers through the inspection and attorney review period, being a sounding board for questions along the way while the attorneys negotiated the secondary terms of the contract.

⇒ SUCCESSFUL CLOSE.

Through our comprehensive process and team of specialists, we helped our clients sell for $70,000 over list price and close in record time!